Oh, look! As if blue strawberries were not enough, now you can get blue watermelon!!!
Never fear! Amazon FINALLY is taking action! But is it the right kind of action??? They are suing companies that sell fake 4- and 5-star reviews.
Okay, so SOME fake reviews might end up being deleted. Don't hold your breath. Does that mean fake products will continue to be sold?
You tell me. From what I can find, the fake market is wide open, as long as consumers are foolish enough to buy.
Here's a great article on how to spot fake reviews.
Not to be confused with satirical product reviews...
Even Amazon has its own favorites!